kayla moffatt squarespace covers-08.jpg

bareMinerals

  

bareMinerals (Shiseido)

As the international visual merchandising graphic designer for bareMinerals, I provided art direction to international markets to uphold brand standards and consistency across the globe. I designed and produced collateral, event materials, digital assets, in-store signage, window vinyls and animation updates for Sephora Canada, Hong Kong and international retailers spanning across the UK, Australia, Latin America and Japan. Additionally, I currently illustrate for the bareMinerals blog on the side, The Good Edit, to bring stories to life.

 

Mexico Travel Retail

in-store signage animation updates

in-store signage animation updates

in-store signage for counter top units

in-store signage for counter top units

 

Celebrating 25 Years of Clean Beauty Event with Hailey Bieber

branding, design + production of printed event collateral

Screen Shot 2020-12-31 at 11.57.10 AM.png
Screen+Shot+2020-12-31+at+11.57.17+AM.jpg
 

Sephora Hong Kong

in-store signage

SEPH_HK_ARTWORK_DECK_8.28.192.jpg
 

UK Skincare Signage

 

Illustrations for The Good Edit (bareMinerals blog)
click titles to link to each story

 

Sustainability Seal for Travel Retail, International Markets

sustainability seal glass fixture that will exist on all travel retail fixtures in international markets

sustainability seal glass fixture that will exist on all travel retail fixtures in international markets

 
Boots+4m+gondola+side+1+with+seal.jpg
 
Boots_rendering_Largewall.jpg
 

PDP Get the Look Assets for Online International Retailers

PDP Get the Look Assets for Online International Retailers

baremineralsmoc.jpg