Kiehl's Loves Tokyo
For these "Kiehl's Loves..." global launches, I pulled pieces from the key art provided, the "Kiehl's Loves Tokyo" lockup, to produce new patterns and layouts for collateral pieces, in-store signage and packaging.
Earth Day
For the Kiehl's Earth Day launch, I illustrated these beluga whales in Adobe Illustrator and designed the layout of the window vinyl display. Pictured below, I designed the in-store signage and paper diecuts for the table and Formula's to Try fixture pulling inspiration from the key art visual provided. I merchandised and selected props and foliage to support the design of this launch.
Product Launches
For each new Kiehl's product launch, I created in-store signage, table diecuts and window vinyls using pieces from the key art provided. I created directives for Kiehl's employees on how to merchandise in-store fixtures, such as tables, totem towers, etc., and where to place the visuals created.
